The name Lils is very sentimental to me.  It’s not just a nickname for my name (Lelia), but it was my namesake grandmothers name and the name of her dress shop, Lil’s Shop.  That shop is where I grew up, where I learned a love of clothes and fashion, and where I watched her run a business with intelligence, kindness, laughs, and so much more.  I strive to be a Lil she would be proud of and am excited to have her legacy be a part of the brand I am building.